The real story of Ember’s digital success lies in Loaded’s strategic SEO implementation. Within the first three months of Loaded managing their digital marketing, Ember saw a 50% organic increase in both users and page views. But that was just the beginning.
Over the initial two years of the partnership, Loaded delivered a staggering 680% organic increase in daily users and new users. It’s the product of white-hat SEO best practices, strategic content writing, comprehensive site audits, and continuous optimisation.
Now ten years on working together, Loaded’s SEO approach for Ember has created a solid foundation for ongoing performance. So much so paid media is longer required. By targeting high-intent keywords, and service-specific terms, Loaded ensured Ember appeared when potential customers needed plumbing services most.
Regular content creation positioned Ember as an authority in the industry. Blog posts, service pages, and FAQ content addressed common plumbing issues whilst incorporating strategic keywords naturally. Technical SEO improvements enhanced site speed, mobile performance, and crawlability, ensuring search engines could effectively index and rank Ember’s content.
The result? Ember consistently ranks at the top of local search results across Perth, driving a steady stream of qualified leads.